Over the past few weeks, I’ve been working diligently to refine and modernize my photography website. The goal has been clear: create a minimalist, editor‑friendly portfolio that highlights my regional storytelling while ensuring technical performance and professional legitimacy. I’m excited to share the progress so far.
🎨 Design & Theme
- Migrated from Elementor to the Neve theme for speed, simplicity, and compatibility.
- Implemented a dark overall theme with a clean, minimalist layout.
- Customized homepage blog post blocks so text now displays correctly in black against a white background, ensuring readability and editorial impact.
📂 Structure & Navigation
- Finalized a streamlined site map with five core pages: Home, Portfolio, About, Contact, and Blog.
- Portfolio categories now emphasize regional photography, events, and editorial news coverage.
- Navigation has been simplified for editors and visitors, reducing duplication and improving clarity.
⚙️ Technical Improvements
- Adjusted CSS variables and block styling to align with brand consistency.
- Optimized metadata and SEO tags for discoverability, including Yoast focus keyphrases and meta descriptions.
- Enhanced load speed and responsiveness across devices.
✍️ Content & Outreach
- Drafted new blog entries that highlight recent editorial work, including features like my St. Michaels, Maryland photo published by WorldAtlas.
- Polished outreach templates and LinkedIn profile to reinforce professional legitimacy.
- Continued refining SEO strategy with keyword‑rich posts and metadata alignment.
Next Steps
- Curate homepage and portfolio images to maximize editor impact.
- Expand the blog with behind‑the‑scenes insights and regional photography stories.
- Continue testing workflows for hands‑off scalability and content automation.
The updated site is already more cohesive, faster, and aligned with my professional goals. Each refinement brings me closer to a portfolio that not only showcases my work but also serves as a resource for editors and creative entrepreneurs.
